Brand Programs

Brand Strategy

We believe good branding is rooted in meaningful strategy - a truth we apply in every project we undertake. Built upon deep research and strategic insights, Orogamis’ comprehensive suite of branding services paves the way to a resonating and impactful brand presence. Experience how our holistic approach can elevate your brand and create meaningful connections with your target audience.

Research & Insights

We delve deep into customer behavior, market trends, and the competitive landscape, crafting strategies that perfectly align your brand with your target audience’s preferences and needs.

Persona Development

In-depth profiles of your target customers, guiding the design of products, services, and marketing strategies that will fulfill their unique desires.

Purpose & Vision

Refine your business’s purposes and aspirations into a crystal-clear vision. This will help shape company culture and set direction, bringing team and strategy together on a well-defined path.

Promise & Values

Go beyond words and turn your promises and values into a living, breathing culture that represents your brand's commitment to all stakeholders, building trust and laying the foundation for success.

Brand Narrative

Your brand narrative is the heartbeat of your messaging, offering customers an unforgettable and relatable experience. It should embody your brand’s history, purpose, and place in the world.

Brand Positioning

The art of defining a unique space in the audience's mind (and the market), setting your brand apart from the competition, and aligning with customer expectations.

Brand Architecture

An intelligent system that defines the relationships between parent brands, sub-brands, products, and services to create a user-friendly ecosystem, streamline customer engagement, and boost brand recognition.

Brand Audit

A comprehensive assessment of your brand's current state across all touchpoints, identifying strengths and opportunities for refinement, ensuring the brand stays adaptable and resilient.

Verbal Branding

Crafting a unique language style that perfectly embodies the brand's identity, capturing its essence and expressing its personality across multi-media.

Brand Voice & Personality

Defining your brand's unique traits, voice, style, and personality makes it more relatable and strengthens its connection with your audience.

Brand Story

Showcasing your brand's journey, principles, and values in a captivating story engages audiences and builds loyalty.

Naming & Nomenclature

We craft distinctive names for your brand, products, or services that echo your brand's positioning and align with your audience's perceptions.


We prioritize clarity and consistency to craft messages that perfectly convey your brand promise, establishing a unique feel in your audience's minds.

Tagline Development

Crafting succinct and memorable phrases that encapsulate the essence of the brand, enhancing recognition and recall.

Communication Guidelines

Establishing a set of rules and guidelines for all written communication, ensuring consistency across all platforms and touchpoints.

Visual Branding

Visual branding will help your brand stand out by increasing recognition, building trust, and ensuring graphic consistency across all channels.

Visual Identity

Defining your brand's aesthetic attributes, including colors, typography, iconography, imagery, and overall design style, to create a unique visual language.


As the most recognizable asset of your visual identity, your logo should be easy to read, recognize, remember, and reproduce. A simple but accurate representation of your product, values, and message.

Art Direction

Art direction is responsible for conceptualizing and visually representing the brand's messages. Ensuring a professional, consistent look and feel, it connects your brand with your audience.

Brand Guidelines

A comprehensive manual outlining your brand's visual and communication guidelines, ensuring consistency across all touchpoints.

Website & Digital Assets

By developing a digital presence that encapsulates your brand's identity, you can deliver a seamless user experience and offer relevant, engaging content.

Brand Offerings

  • Brand Audit
  • Rebranding
  • Go-to-Market
  • Branding of Startups
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